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  • Slow Fashion & Its Impact on the Planet

    July 19, 2023 3 min read

    In a world driven by fast fashion trends and disposable clothing, a transformative movement is emerging: slow fashion. Here at Luna & Rose, we are passionate about Supporting Slow Fashion and are always looking for ways in which we can improve our impact on the planet. In this blog post, we explore what is slow fashion, shedding light on its core principles and 3 ways support this new movement in your everyday life!

    How Luna & Rose supports slow fashion 

    What is Slow Fashion?

    Slow fashion is a conscious and mindful approach to clothing consumption that challenges the unsustainable practices of the fast fashion industry. It emphasizes quality, durability, and timeless style over disposable trends.

    By choosing slow fashion, individuals contribute to reducing waste, conserving resources, and minimizing the carbon footprint associated with clothing production. 

    Main principles

    1. Conscious Production and Timeless Design: Slow fashion emphasizes thoughtful production and timeless design, with the goal of creating garments that are made to last. By investing in durable and high-quality pieces, consumers can reduce the need for frequent replacements and contribute to a more sustainable fashion industry.

    2. Ethical and Transparent Practices: Slow fashion brands prioritize ethical production practices, ensuring fair wages, safe working conditions, and transparent supply chains. By supporting these brands, consumers can actively contribute to a more equitable and compassionate fashion industry.


    Environmental Impact:

    1. Reduction of Textile Waste: The fashion industry generates approximately 92 million tons of textile waste each year (Ellen MacArthur Foundation). By choosing slow fashion and investing in durable garments, consumers help minimize the amount of clothing that ends up in landfills, reducing environmental pollution.

    2. Conservation of Resources: Slow fashion often utilizes sustainable materials like organic cotton, recycled fabrics, or natural fibers. Producing a single cotton t-shirt requires around 2,700 liters of water (World Wildlife Fund). By opting for slow fashion and eco-friendly materials, consumers actively conserve precious water resources and minimize the environmental impact of clothing production.

    3. Lower Carbon Footprint: The fashion industry accounts for approximately 10% of global carbon emissions (United Nations Environment Programme). By supporting local and regional production, which is common in slow fashion, consumers help reduce the carbon footprint associated with long-distance transportation. This contributes to mitigating climate change and preserving the environment.


    3 ways to support Slow Fashion

    1. Make Informed Choices:

    Educate yourself about sustainable materials, ethical brands, and the impact of your fashion choices. Prioritize quality, durability, and timeless designs over fast fashion trends.

    2. Embrace Conscious Consumerism:

    Shift from impulsive buying to thoughtful purchasing. Consider the longevity and versatility of a garment before making a purchase. By investing in high-quality, sustainably made pieces, you actively support the slow fashion movement.

    3. Extend the Lifespan of your Clothes:

    Caring for your garments properly ensures their longevity. Follow care instructions, mend damages, and explore creative ways to restyle and repurpose your clothing. By extending the lifespan of your clothes, you reduce waste and promote sustainability.


    Slow fashion represents a transformative shift towards a more sustainable and compassionate fashion industry. By embracing slow fashion principles, we actively contribute to minimizing textile waste, conserving resources, and supporting ethical production practices. At Luna & Rose, we invite you to join us on this journey towards a more sustainable future. Together, we can create a positive and lasting impact while celebrating style, craftsmanship, and our shared love for the planet!


    Shop our amazing slow-fashion clothes...

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